ORIGIN

Phoenix Haus had been established for 10 years, and a thought leader in the USA for sustainable off-site, prefab homes.
Our approach was to develop their story and get their ethos across, paving the way for future creative projects, while deepening the customer
experience.
We leveraged the StoryBrand process to clarify their communication,
develop a website wireframe, lead magnet and storytelling email nurture campaign.
With the new website and strategy in place, sales qualified leads increased 350% (up to 950% in the winter months) and marketing qualified leads 800%
With their foundation down, our 3rd project with them will involve a story-focused content campaign on YouTube & IG.
Watch their Origin Story above to find out the 'why' behind the brand.
Client:
Deliverables:
CORE Discovery
StoryBrand Brand Script
Video Strategy
StoryFinding
Full Service Film Production
Copywriting
Funnel Building
Outbound Lead Generation
Storytelling Email Marketing